AI Search Monitoring
Continuously track how AI assistants mention your brand across ChatGPT, Perplexity, Claude, Gemini, and more.
Why Monitor AI Mentions?#
AI search is becoming how people discover products and services. Unlike traditional search where you can see rankings, AI responses are dynamic and change frequently. Monitoring helps you:
Track Visibility Trends
See if your AI mentions are increasing or decreasing over time.
Monitor Competitors
Know when AI starts recommending a competitor instead of you.
Detect Issues Early
Catch outdated or incorrect information before it spreads.
Measure Impact
See how your optimization efforts affect AI visibility.
Setting Up Monitoring#
Create a project
Define tracking queries
Add competitors (optional)
Enable notifications
AI Platforms We Monitor#
| Platform | Users | Why It Matters |
|---|---|---|
| ChatGPT | 100M+ weekly | Most popular AI assistant globally |
| Perplexity | 10M+ monthly | AI-first search engine, cites sources |
| Claude | Millions | Popular for research and work tasks |
| Gemini | Growing fast | Integrated into Google Search |
| Copilot | Millions | Built into Bing, Edge, Windows |
Understanding Your Dashboard#
Visibility Score#
Your overall score (0-100) showing how visible your brand is across all monitored AI platforms. Track this over time to measure improvement.
Mention Rate#
The percentage of relevant queries where AI mentions your brand. Higher is better — aim for 50%+ in your core category.
Competitor Comparison#
See how often competitors are mentioned alongside or instead of you. Identify which competitors are winning in AI search.
Sentiment Analysis#
Track whether AI describes your brand positively, neutrally, or negatively. Get alerts if sentiment changes.
Alert Types#
- Visibility Drop — Your mention rate decreased significantly
- New Competitor — A new brand started appearing in your category
- Outdated Info — AI is showing old or incorrect information
- Sentiment Change — AI tone about your brand changed
- Weekly Summary — Regular digest of AI visibility changes